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July 6, 2015
Alpecin fans get two for the price of one with new banded packs.
Following the successful launch of cycling Team Giant-Alpecin, Alpecin brand-owners, Dr Wolff, continue to invest in marketing activity with promotional through the line activity. Banded packs of C1 caffeine shampoo are now on shelf containing a sample size of Alpecin Liquid to encourage consumer trialling. In addition, Alpecin are giving away a prize a day on a purpose-built website for the competition:
This follows a year of growth and high-profile marketing for Alpecin, who have ran two 2TVCs this year and are now the sponsor of cycling on Eurosport.
ACDOCO continues to provide sales and distribution services to Alpecin brand-owners, Dr Wolff.
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